Nowadays, every time we can see that the stores lower the prices of their products before Christmas arrives to obtain more benefits. However, we must ask ourselves if this is necessary or is only a new form of consumption.
Personally, I think that people usually buy more (especially mobile phones, movies…) on Black Friday since we can find that the prices of the products are discounted. This makes consumers buy more in those days and not a Christmas as normal prices return.
In addition, this new form of consumerism can greatly benefit store owners because thanks to the discounts they have, many more people will buy and, in this way, they get more benefits than if prices had not dropped.
On the other hand, this attitude towards causes small stores in less to be affected by this event. For that, they are forces to lower their prices, but they get less profit.
In conclusion, I believe that Black Friday is unnecessary because people don’t know they are buying products that are not necessary in your day to day.
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